Background:
The client, a health and beauty brand, came to us with a small e-commerce presence and no advertising account. They were looking to increase their online sales and reach a wider audience.
Solution:
We suggested moving the client’s e-commerce platform to Shopify, as it is a widely-used and user-friendly platform that is well-suited for scaling e-commerce businesses. We also recommended utilizing Facebook and Google advertising to drive traffic to the website and increase sales.
Implementation:
We set up and optimized the client’s Shopify store, including product pages, checkout flow, and website design. We then created and managed Facebook and Google advertising campaigns, targeting specific demographics and interests to reach potential customers.
Results:
Since implementing these changes, the client has seen a significant increase in sales and revenue. They now have a monthly revenue of over $4.5 million and a blended return on ad spend (ROAS) of over 10. The brand has grown tremendously, and the client is now reaching a wider audience and generating more online sales than ever before.
Conclusion:
By moving the client’s e-commerce platform to Shopify and utilizing Facebook and Google advertising, we were able to help the brand scale from scratch to 7 figures in a short period of time. The client’s success is a testament to the effectiveness of our strategy and the power of using the right e-commerce platform and advertising channels.
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